Graphic facilitations

Since I have a background in visual arts and didn't stopped drawing since I was a kid, handmade images were always in my toolbox. In graphic facilitations (aka sketchnotes), they've become fully integrated to my designer identity.


What problem does it solve?

  • Communicating complex, intricate, ideas in a product environment

  • Communicate UX research findings in a practical and fun way

  • Avoiding that (often simple) conversations ends in misalignments

  • Helping oneself or people to appropriate from the knowledge and lessons they've been through

  • Starting better conversations

An informative note on milk allergy.


Most of the principles of graphic design (contrast, alignment, proximity…) can be applied in graphic notes. Although some manual skills help a lot, visual polishment is not at the core of this activity. By the way, thinking about democratizing it (as people do when talk about design thinking) and inspired in the work of people like Mike Rohde, I created a guide for people to know the basics: The survival guide to visual notes (in PT-BR).

My process of synthesizing ideas on paper usually passes by a personal way of seeing a subject, plus creating some (emotional, if possible) connection with these ideas, in order to me and people consuming my notes can remember and retain it better.

I've been using it in presentations, in informal research "reports", in travels (personal or professional) and in conferences, for public appreciation. Most of it can be found in my Instagram account.

Product release notes.

Outcomes and results (so far)

  • Found a new way (or just different) from traditional written notes, thus getting more attention

  • The product discovery process become more collaborative

  • This highly shareable content allows people to know something they otherwise wouldn't, e.g. cultural characteristics of a place through a travel note

In 2016, I did I visual facilitation in front of 500 people, summarizing a conference talks.

Conference public.

Conference public.

Me in action.

Me in action.

One of the visual notations.


Book appearance

I got one sketch included in Mike Rohde's book, and the subject was: UX.


Book cover.

My sketch.


Other notes


A poster fixed on the company wall, talking about the new software release.

Illustration for a slide deck of mine.

Illustration for a slide deck of mine.

Travel notes.